Agricultural Bank of China Jilin Branch Special Marketing Popular Professional Market Subject 上海高端茶群
In order to further increase professional marketing, effectively improve the sense of acquisition and satisfaction of professional market customer financial services, the Agricultural Bank of China Jilin Branch will identify "professional marketing month" in October this year, "Enclude October, ABC Hui Shang "The theme, through building a unified brand, optimizing product functions, enhancing service capabilities, providing powerful credit support and settlement for the majority of professional market merchants. This special marketing activity takes a public-private linkage method, with a unit of support, with the professional market in the province, to provide financing services, paying with the polymerization code as a tool, increase the Puhui loan, personal production and business loan delivery 松江大学城小妹 By carrying out the requirements of the on-site service, financing the difficulty, one yard payment is settled, and the points give back the sincerity and other series of warm heart services, providing settlement, financing, financialness, and discounts for the professional market. Financial support.
In order to promote special marketing activities, it is effective, and the bank established the "Auntari Agricultural Bank" working group in the provincial branch and the secondary branch, formulating a marketing plan, and coordinating the arrangement of marketing activities and services.
On this basis, filtering key target customers conduct centralized marketing. The branch of the secondary branch is organized and combed to identify and determine the list of professional markets, according to the 上海sn水磨 commodity, large-scale wholesale professional market, small wholesale, retail market, and business cyclical market customers. Business features, implementation of classification management, formulate "a one-strategy" marketing work program, effectively enhance the accuracy and effectiveness of marketing activities.
At the same time, do a good job in the professional market customers to dive, targeted differentiated services and refined management, through the full play of the engine effect of credit products, the fundamental role of wealth management products, private services to high-end guests And the driving role of product and activity on online traffic, effectively meet customer needs, and launch a solid foundation for the maximization of promoting customer value.
Since the event, thousands of employees in the bank have entered the market, visit merchants, ask the needs, recommend products, and achieve good results.
As of the end of October, 98 professional markets, 1121 marketing merchants, 4,523 new accounts, add 1006 new credit cards, add more than 7928 households, and distribute personal production and operation loans 24.33 million yuan.
(Huang Yingzi) Editor: Jiang Rielin.